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    商學院學生在全國大學生創新創業大賽山東賽區總決賽中榮獲二等獎
    2019-06-28 08:42     (點擊: )

        6月25日-27日,第十一屆山東省大學生科技文化節暨第十五屆全國大學生“新道杯”創新創業沙盤模擬經營大賽山東區總決賽在山東(濰坊)公共實訓基地舉行,來自全省42所高校的87支隊伍約500余名指導教師和學生參加了此次大賽。我校商學院王盛、張素云老師指導的代表隊不畏強敵、敢于爭先,從諸多強隊當中脫穎而出,最終榮獲山東區總決賽二等獎,王盛、張素云被評為優秀指導教師。
        我校參賽團隊由張少輝、徐昱琦、畢言兵、王曉梅、溫一翔5名選手組成,他們分別擔任企業的總經理、財務總監、生產總監、營銷總監、采購總監的職位,模擬經營一家生產制造型企業,與其他參賽隊模擬的同質企業在同一市場環境中展開企業經營競賽,最終根據企業盈利情況、發展前景等多個因素決出勝負。
        第十五屆“新道杯”創新創業沙盤經營比賽是2019年第十一屆山東省大學生科技文化節的組成版塊之一,以培養創新型復合型應用人才為目標。沙盤模擬大賽采取的是一種體驗式的互動方式,讓參賽同學在比賽中體驗企業的經營管理模式。通過直觀的企業經營沙盤,讓每個參賽同學置身商業實戰場景,以各自代表的企業經營管理者的身份,涉及財務、物流、生產、營銷等重要方面,實地體驗商業競爭的激烈性,直觀地接觸到完整的企業經營過程。

                                                             文/圖:陳倩倩   編輯:呂杰

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